Discovery that brings teams together
From marketplace assessments, audits, surveys, and facilitated brainstorming sessions, our research process reveals opportunities and builds shared understanding. Grounded in insight, not assumption, research helps teams align, clarify priorities, and move forward with confidence.
research Services
Marketplace Assessments
Competitive Reviews
Qualitative Research
Ideation Sessions
Brand Audits
Creative Brainstorming
How does doing your homework help your brand?
Deep research grounded in real data can reveal opportunity and guide strategy.
Frequently Asked Questions
Depending upon the scope of the project, access to participants, and type of data collection that is required, research—from planning through data analysis and recommendations—may take a few weeks or multiple months. We tailor our approach to fit your goals and to get at the insights you need to know.
There is no single right number. Smaller, well-chosen groups often reveal meaningful insight, while larger samples are useful for validation and trend spotting.
Qualitative research explores the why through conversations and observation. Quantitative research focuses on the what through data, patterns, and numbers.
Six to twelve participants usually works best. This allows for diverse perspectives while keeping discussion focused and productive.
A mix of leadership, staff, and stakeholders often leads to the strongest insight. We help identify who should be involved based on goals.
We’re happy to talk it through. Reach out and start the conversation.